Do you watch Colorado’s Best? The consumer-oriented news program showcases local businesses and products that are doing well and making a difference – and guess who recently made the cut!

Colorado’s Best calls BackJoy “a groundbreaking Boulder company in posture improvement and back wellness. Their motto is ‘Change Your Posture, Change Your Life’ by creating and distributing innovative solutions to relieve and prevent back pain.”

In this segment, Colorado’s Best features BackJoy’s entire product line at a local mall kiosk – along with some of our satisfied customers. In the segment, you can also see first-hand just how much our Posture+ helps improve sitting posture. Check it out right here – and let us know what you thought of the segment! Have you tried the Posture+ out for yourself yet?

By Liana Orenstein